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In October, we will gather in Suzhou for the first China Mahogany Furniture Expo and Chinese Home Furnishings Fair, which officially kicked off on October 9 at the Suzhou International Expo Center. The event attracted nearly 100 distinguished guests, including Chen Baoguang, Vice Chairman of the China Furniture Association, leaders from provincial and municipal furniture associations, arts and crafts organizations, and representatives from redwood bases. Additionally, over 40 major industry media outlets were present, offering live coverage of the opening ceremony.
The exhibition spans a vast area of nearly 20,000 square meters, featuring more than 300 participating companies. It showcases a wide range of products, including mahogany furniture, classical styles, art collections, household items, and related materials. This large-scale event is not only visually impressive but also has a significant influence within the industry.
The fair is supported by the China Likou Furniture Market, organized by Zhao Yixue's business planning agency, and enjoys strategic cooperation with "Impression Mahogany" magazine. With a focus on promoting traditional Chinese lifestyle and mahogany culture, the event aims to create a professional platform for the mahogany furniture industry.
Located in an ideal geographical position, China Likou Furniture Market faces Shanghai to the east, Jiaxing and Hangzhou to the south, Wuxi, Changzhou, and Nanjing to the west, and Zhangjiagang and Nantong to the north. With over a decade of development, it has become a hub for thousands of business travelers and houses hundreds of thousands of high-quality products. Annual sales exceed 8 billion yuan, making it one of the top furniture markets in China.
"Impression Mahogany" magazine, sponsored by East China Furniture, highlights classic mahogany pieces, guides consumer trends, and showcases the cultural essence of mahogany. Based in Jiangsu, it expands its reach nationwide.
Through multi-party collaboration, the China Redwood Furniture Fair aims to drive the growth of the mahogany industry and promote the exchange and development of traditional Chinese culture.
The event features five key highlights:
1. **Brand Focus – Witnessing the Suzhou Miracle**
This exhibition brought together well-known mahogany brands from across the country, such as Shenzhen Youlian, Daguan, Beijing Yuanhengli, Dongyang Red Sandalwood Museum, Yugan Hall, Jiangsu Mingjia Redwood, Sufu Redwood, Haoqiang Redwood, Huahong Redwood, Mingyuge, Zixianglong, and Roundwood Edge. The presence of various styles like Dongmu, Suzuo, Guangsuo, Jingzuo, and Xianzuo created a vibrant atmosphere of creativity and diversity.
2. **Media Attention – Witnessing the Grand Opening**
With strong partnerships with industry media, the event received widespread attention. Over 40 major media outlets, including China Classical Furniture Network, East China Furniture, Impression Mahogany, China Furniture Report, Huxun Media, Tencent.com · Asia Pacific Home Furnishing, Huaxia Collection, Yaju, and Kirin.com, covered the event.
3. **Cultural Activities – Creating a Colorful Experience**
The fair featured a variety of engaging activities, such as the Jiangsu (Suzhou) Arts and Crafts Fine Art Exhibition Selection Competition, the 3rd “Gusu Cup†Su Zuo Mahogany Furniture Display and Selection, a micro forum on contemporary mahogany innovation, boutique tastings, and knowledge lectures.
4. **Cultural Emphasis – Exploring the Development of Mahogany**
As a core element of traditional Chinese culture, mahogany furniture embodies classical aesthetics and craftsmanship, reflecting Confucian, Buddhist, and Taoist values. The fair promotes this rich heritage through unique exhibitions and cultural displays.
5. **Historical Legacy – A Time-Honored Tradition**
Suzhou, as the birthplace of Su Zuo, has a deep-rooted mahogany industry. With a 2,500-year-old Wu culture, the city offers a strong cultural foundation for the fair. Through effective promotion and strategic planning, the China Redwood Furniture Fair has emerged as a significant platform for the industry.
With a dedicated team and extensive promotional efforts, the fair aims to boost the development of Suzhou’s redwood industry and foster cultural exchange. Based in Suzhou, the event seeks to become the most important and distinctive mahogany furniture exhibition in East China.