Webcam market calls for hundreds of flowers

From the point of view of the momentum of the rapid development of the security industry in the past 20 years, the development momentum of high-definition network cameras has also been the same over the past few years. One word is “quick”. In recent years, HD-IPC has rapidly developed from 720p to 1080P, and has gone through 3 million to 5 million pixels. It took only six years, while the Chinese market surveillance products from analog to network, and then to the high-definition update. Is it completely transformed now? The answer is no. There is only a handful of first-tier and second-tier cities in the HD-IPC. However, in rural areas with great potential, third-tier cities are still holding a wait-and-see attitude! There are the following possibilities. One is that the replacement of the product is so fast, unless the project is urgently needed, until the technology matures, and the market price stabilizes. The other is that existing products can also meet the needs of use.

Therefore, the next wave of HD-IPC has not come yet, and manufacturers can just properly consolidate technology and service resources during this period of the market to enhance their market competitiveness.

After seizing the market, better products and services are key domestic major manufacturers through the first round of the fight, their respective advantages and disadvantages are also known, each site is also basically delineated, the era of chaos has passed. What can be left behind in the fierce competition is peaceful coexistence and mutual benefit. Mutual trust and win-win results will inevitably be a benign development trend for the industry.

From the market demand, technology, customers, manufacturers of several major market factors, the future point of development of the security industry will be mainly reflected in the comprehensive, personalized service. Taking market demand as the direction, technology innovation as the basis for development, customer experience as the criterion, and manufacturer's advantageous resource integration as guarantee. In fact, the HD-IPC market is more like a mobile user market. Paying attention to the use of personalized services is the potential of the future.

In the next five years, if the video surveillance management system will develop rapidly, remote video will become more popular. The demand for remote video surveillance is mainly driven by the following factors: First, the rapid response to the police's handling of cases is increasing; Yes, people's investment in security (involving the replenishment of equipment, or the use of remote monitoring equipment to replace security personnel, etc.) has a higher rate of return; Third, compared to older passive video surveillance, venues, employees, and customers A more systematic and preventive monitoring system is needed. Fourth, the price of cameras has dropped, and the performance and operability of surveillance cameras have greatly improved.

As we all know, the core technology solutions are well-established. The core technologies in the security industry and most of the core security products are still in the hands of foreign companies. When the potential of 3 million and 5 million cameras has not yet been fully explored, several major foreign core manufacturers will still devote their energy to the improvement of technical solutions. The development of the industry within a short period of time is still in a period of technological perfection. Recently, the upgrade programs introduced by several foreign chip manufacturers have only improved and improved some of the functional performance. They have not yet involved the introduction of more innovative technologies for the 300-500 million camera solutions.

The market calls for hundreds of flowers. As HP-IPC is not the next DVR, this is not very comparable. DVR is a product that is about to be eliminated. Due to the emergence and development of network cameras, many manufacturers have transferred a large amount of market resources from the simulation. To the network camera, this formed one or two manufacturers alone. In fact HD-IPC has great potential for development. Looking at the current market, in addition to the scale effect, there is also the existence of a nucleus of personalized services. This is the watershed of development and the key to competition. As long as manufacturers can find an accurate market position and avoid the homogeneity of products, I think the era of flourishing will come.