Jiangsu labor insurance companies went to export goods exhibition

According to reports, a total of 418 enterprises from 175 companies across the province joined the event, with 236 booths set up. The number of booths and participating companies from our city was the highest ever recorded. The products on display included 5 clothing booths, 13 shoe booths, 4 general merchandise booths, 6 home textile booths, and 1 cap booth. The main products showcased were rubber shoes, knitted three-piece sets, labor protection gloves, protective clothing, sportswear, household goods, and bedding. During the fair, the city's exhibitors maintained a stable customer base and firm pricing. On average, each booth attracted around 50 visitors. Notably, innovative products remained highly popular this year. For example, a weaving product from Jinhu incorporated modern fashion elements into its traditional design, earning widespread praise from customers and even securing a large order of 70,000 pairs in one go.

However, according to an analysis by the Municipal Bureau of Commerce, many exhibitors in our city offered similar products. For instance, 6 companies had 13 booths focused on memory cotton, while 3 companies shared 4 booths for the same category. This concentration could lead to internal competition, as merchants often found themselves facing multiple similar options and struggled to choose between them. While this clustering helped create a strong industry presence, it also highlighted the need for differentiation and innovation to stand out in the market.

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